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UGC-NET Strategic Management: practice questions

UGC-NET (June 2025) · India · National Testing Agency

Original practice questions written to the published syllabus · not past papers
10worked here, free
82written to this exam in this subject
13syllabus units

What this subject covers

Setting the direction of an agribusiness: analysing its environment and industry, choosing strategies for growth, integration or turnaround, and making them happen.

In the exams: agribusiness management PhD entrance and fellowship examinations, strategic management (heavy); agricultural scientist eligibility tests, strategic management and entrepreneurship (heavy)

What UGC-NET asks from it

UGC-NET Management and doctoral or master's programmes abroad

The same canon with emphasis on theories (RBV, dynamic capabilities, transaction cost, agency and stakeholder theory), corporate governance codes, M&A integration, and case-style questions asking for the best strategic response.

Where the 82 questions fall

How our questions for UGC-NET spread across the units of Strategic Management. Difficulty: 37 easy, 39 medium, 6 hard.

Mission and objectives8
Value-chain analysis8
Corporate governance, CSR and ethics7
Diversification7
Strategy implementation, structure and culture7
Environmental and industry analysis6
Generic competitive strategies6
Vertical integration6
Mergers, acquisitions and joint ventures6
Strategy in fragmented, mature and declining industries6
Strategic control6
Turnaround strategies5
Business models4

10 practice questions, worked

Choose an answer, then open the working. Each explanation says why the right answer is right and why the others are not.

1 · Mission and objectives · easy

Abell's framework defines a business along three dimensions. Which set is correct?

  1. Products, prices and places
  2. Customer groups, customer functions and technologies
  3. Strengths, weaknesses, opportunities and threats of the firm
  4. Suppliers, buyers and substitutes
Answer and working

B. Customer groups, customer functions and technologies

Abell asks who is being satisfied (customer groups), what need is being satisfied (customer functions) and how it is satisfied (technologies). The other lists mix the marketing mix, SWOT and the five forces.

Further reading: Abell, Defining the Business (1980)

2 · Mission and objectives · easy

A statement describing what an organisation wants to become, an image of its desired future, is its:

  1. Mission
  2. Policy
  3. Vision
  4. Objective
Answer and working

C. Vision

The vision is the desired future state. The mission states present purpose and scope (what business, whom it serves); objectives are measurable results; policies are guidelines for decisions.

Further reading: Wheelen and Hunger, Strategic Management and Business Policy

3 · Mission and objectives · medium

Hamel and Prahalad's concept of 'strategic intent' refers to:

  1. A detailed five-year budget linked to current resources
  2. The fit between a firm's strategy and its existing resources, so that goals never exceed current capabilities
  3. A statement of the firm's social obligations
  4. An ambitious long-term aspiration that deliberately stretches beyond present resources
Answer and working

D. An ambitious long-term aspiration that deliberately stretches beyond present resources

Strategic intent (1989) is a stretch goal that forces the firm to build new capabilities. It is the opposite of the 'fit' view that limits ambition to current resources, which is the tempting wrong answer.

Further reading: Hamel and Prahalad, Strategic Intent, Harvard Business Review (1989)

4 · Corporate governance, CSR and ethics · medium

A manager decides whether to launch a cheaper but riskier pesticide formulation by weighing the total benefits and harms to all affected people. Which ethical approach is this?

  1. Utilitarian approach
  2. Rights approach
  3. Justice approach
  4. Virtue of loyalty approach
Answer and working

A. Utilitarian approach

Judging an action by its consequences for the greatest number is utilitarian. The rights approach asks whether any person's fundamental rights (such as the right to safety information) are violated regardless of total benefit.

Further reading: Cavanagh, Moberg and Velasquez (1981)

5 · Value-chain analysis · easy

In Barney's VRIO framework, the letters stand for:

  1. Visible, reliable, innovative, owned
  2. Valuable, reliable, inimitable and operationally efficient in use
  3. Volume, rarity, imitation, opportunity
  4. Valuable, rare, costly to imitate, organised to capture value
Answer and working

D. Valuable, rare, costly to imitate, organised to capture value

VRIO asks whether a resource is valuable, rare, costly to imitate and whether the firm is organised to exploit it. Barney's earlier (1991) list was VRIN: valuable, rare, inimitable, non-substitutable.

Further reading: Barney, Journal of Management (1991); Barney, Gaining and Sustaining Competitive Advantage

6 · Business models · medium

A digital marketplace becomes more valuable to each buyer as more farmers join, and more valuable to each farmer as more buyers join. This is called:

  1. An indirect, cross-side network effect
  2. Economies of scale in production
  3. The experience curve
  4. Vertical integration
Answer and working

A. An indirect, cross-side network effect

In a two-sided platform, value to one side rises with the number of users on the other side: a cross-side network effect. It also creates the chicken-and-egg problem of attracting both sides at once.

Further reading: Parker, Van Alstyne and Choudary, Platform Revolution (2016)

7 · Vertical integration · easy

A fruit processor starts its own nurseries and orchards to supply fruit. This is:

  1. Backward vertical integration
  2. Forward vertical integration
  3. Horizontal integration
  4. Conglomerate diversification
Answer and working

A. Backward vertical integration

Moving toward the supply of inputs is backward integration. Forward integration moves toward the customer, such as opening retail outlets; horizontal integration combines firms at the same stage.

Further reading: Hitt, Ireland and Hoskisson, Strategic Management

8 · Turnaround strategies · easy

Selling a business unit to another firm so that it continues under new ownership is called:

  1. Liquidation
  2. Captive-company strategy
  3. Divestment
  4. Market development
Answer and working

C. Divestment

Divestment (divestiture) sells or spins off a unit that goes on operating. Liquidation ends the business and sells its assets piecemeal.

Further reading: Wheelen and Hunger, Strategic Management and Business Policy

9 · Turnaround strategies · hard

A weak regional seed company gives up its own brand and marketing and agrees to produce seed exclusively for one large firm under a long-term contract in exchange for assured volumes. In some strategy texts this retrenchment option is called:

  1. Quick divestment
  2. Liquidation
  3. Horizontal merger
  4. Captive-company strategy
Answer and working

D. Captive-company strategy

A captive company gives up independence and becomes a dependent supplier to one major customer in return for security. It is not divestment, since no unit is sold, and not a merger.

Further reading: Wheelen and Hunger, Strategic Management and Business Policy

10 · Mergers, acquisitions and joint ventures · medium

In Haspeslagh and Jemison's integration framework, an acquired specialist organic-food firm that needs high autonomy and has low strategic interdependence with the acquirer should be integrated by:

  1. Preservation
  2. Absorption
  3. Symbiosis
  4. Holding
Answer and working

A. Preservation

Low interdependence with high autonomy need calls for preservation. Absorption fits high interdependence and low autonomy; symbiosis high on both; holding low on both.

Further reading: Haspeslagh and Jemison, Managing Acquisitions (1991)

Ten here, 82 in the app. The Laisha app has every practice question we have written to UGC-NET in this subject, marked as you go, with timed papers, a jump-to-unanswered list and a certificate when you pass at 70 per cent.

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Read the subject

Strategic ManagementThe full study manual, free UGC-NETFormat, sections and how it has changed

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