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State agricultural university MBA admission Agricultural Marketing & Price Analysis: practice questions

State agricultural university MBA (ABM) admission · India · State agricultural universities via ICAR AIEEA-PG Group 19

Original practice questions written to the published syllabus · not past papers
10worked here, free
66written to this exam in this subject
19syllabus units

What this subject covers

How farm produce moves from field to consumer, who takes what share, how markets are regulated and how prices behave over seasons and places.

In the exams: agricultural master's entrance examinations, agricultural economics and agribusiness (heavy); agricultural economics PhD entrance and fellowship examinations, marketing and prices (heavy); agricultural scientist eligibility tests (heavy); agricultural development bank officer recruitment and agricultural field officer recruitment in banking (present)

Where the 66 questions fall

How our questions for State agricultural university MBA admission spread across the units of Agricultural Marketing & Price Analysis. Difficulty: 21 easy, 43 medium, 2 hard.

Seasonal and spatial price variation9
Price commissions and parastatal marketing agencies5
Agricultural exports5
Marketing channels and price spread4
Regulated markets and marketing boards4
Cooperative marketing4
Agricultural price policy4
IT in agricultural marketing and electronic trading platforms4
Classification of markets3
Marketable and marketed surplus3
Marketing functions3
Structure-conduct-performance paradigm3
Commodity-wise marketing: grains, pulses, fruits and vegetables, livestock3
Processing, storage and warehousing3
Marketing in a developing economy2
Marketing institutions2
Marketing efficiency2
Marketing finance2
Buffer stocks and price stabilisation1

10 practice questions, worked

Choose an answer, then open the working. Each explanation says why the right answer is right and why the others are not.

1 · Marketable and marketed surplus · easy

A farmer harvests 6,000 kg of wheat. Family consumption needs 1,200 kg, seed 300 kg, cattle feed 200 kg, payments in kind to labour 400 kg and wastage 100 kg. What is the marketable surplus?

  1. 2,200 kg
  2. 4,800 kg
  3. 4,500 kg
  4. 3,800 kg
Answer and working

D. 3,800 kg

Marketable surplus = production - all retentions = 60 - (12+3+2+4+1) = 60 - 22 = 3,800 kg. Subtracting only family consumption (4,800 kg) ignores seed, feed, payments in kind and wastage. 4,500 kg subtracts only family consumption and seed.

Further reading: Acharya and Agarwal, Agricultural Marketing in India

2 · Marketing channels and price spread · easy

A farmer receives 1800 currency units per 100 kg for a product for which consumers pay the equivalent of 2400 currency units per 100 kg. What is the producer's share in the consumer's money?

  1. 75%
  2. 25%
  3. 33.3%
  4. 133.3%
Answer and working

A. 75%

Producer's share = farmer's price / consumer price x 100 = 1800/2400 x 100 = 75%. 25% is the share of the price spread, and 33.3% wrongly expresses the spread as a percentage of the farm price. 133.3% inverts the ratio (2400/1800).

Further reading: Acharya and Agarwal, Agricultural Marketing in India

3 · Price commissions and parastatal marketing agencies · hard

Which products are least often covered by procurement-backed government support prices, mainly because they cannot be stored?

  1. Food grains such as wheat and rice
  2. Coarse grains such as maize and sorghum
  3. Fresh fruit and leafy vegetables
  4. Fibre crops such as cotton and jute
Answer and working

C. Fresh fruit and leafy vegetables

A purchase-based floor needs the agency to store what it buys, so storable grains and fibres are the usual candidates. Fresh fruit and leafy vegetables spoil quickly, so governments rely on other tools, such as market intervention or payments, for them.

4 · Price commissions and parastatal marketing agencies · medium

In the widely taught A1 to C3 cost-of-cultivation ladder, cost A2 equals:

  1. Cost C2 plus 10% of C2 as managerial cost
  2. Cost B1 plus rental value of owned land
  3. Cost A1 plus rent on leased-in land
  4. Cost A1 plus imputed value of family labour
Answer and working

C. Cost A1 plus rent on leased-in land

A2 = A1 + rent paid for leased-in land. Adding family labour to A2 gives A2+FL; B1 plus rental value of owned land is part of B2; C2* plus 10% is C3.

Further reading: CACP cost concepts

5 · Price commissions and parastatal marketing agencies · medium

Where an expert price commission recommends support prices, the final decision is usually taken by:

  1. The central bank
  2. The commission itself, whose advice is legally binding
  3. Each local market committee
  4. The government, which is free to accept or modify it
Answer and working

D. The government, which is free to accept or modify it

Price commissions are advisory; the cabinet or agriculture ministry announces the prices, as with the price commissions of South Asia. Central banks and market committees have no role in setting them.

6 · Cooperative marketing · easy

Which feature most often explains the success of dairy cooperatives in countries such as the Netherlands, New Zealand and India?

  1. Government fixing of retail milk prices
  2. A legal ban on private dairies
  3. Control of value-adding processing
  4. Requiring members to sell only half of their milk
Answer and working

C. Control of value-adding processing

Successful dairy cooperatives control processing that adds value and pay members promptly and fairly, which secures loyalty. Price fixing and bans on competitors are not the source of their success.

7 · Cooperative marketing · easy

A marketing cooperative distributes a surplus of 500,000 currency units as patronage refund in proportion to quantity delivered. A member delivered 40,000 kg out of total deliveries of 2,000,000 kg. What is his refund?

  1. 10,000 currency units
  2. 100,000 currency units
  3. 25 currency units
  4. 1,250 currency units
Answer and working

A. 10,000 currency units

Refund = surplus x member's share of deliveries = 500,000 x 400/20,000 = 10,000 currency units. 25 currency units is the refund per 100 kg, not the member's total. 100,000 currency units reads the member's 2 per cent share as 20 per cent; 1,250 currency units divides the surplus by the member's 40,000 kg.

8 · Marketing finance · medium

Which is an institutional source of marketing finance?

  1. Loans from a village moneylender
  2. Pledge loans by a commercial bank against produce in a registered warehouse
  3. Credit from an input dealer tied to crop sale
  4. Advances from a commission agent
Answer and working

B. Pledge loans by a commercial bank against produce in a registered warehouse

Commercial, cooperative and regional rural banks are institutional sources. Commission agents, moneylenders and dealers are non-institutional.

9 · Seasonal and spatial price variation · easy

The January price is 2310 currency units per 100 kg and its 12-month centred moving average is 2100 currency units per 100 kg. What is the ratio-to-moving-average for January?

  1. 10
  2. 210
  3. 90.9
  4. 110
Answer and working

D. 110

Ratio = actual / centred MA x 100 = 2310/2100 x 100 = 110. Inverting gives 90.9; 10 is the percentage deviation, not the index. 210 is the absolute difference (2310 - 2100), not a ratio.

10 · Seasonal and spatial price variation · medium

Maize sells at 1800 currency units per 100 kg in market A and 2050 currency units per 100 kg in market B. Transport and handling from A to B cost 180 currency units per 100 kg. What should competitive traders do?

  1. Ship maize from B to A, earning 250 currency units per 100 kg
  2. Ship maize from A to B, earning 70 currency units per 100 kg until the gap narrows to 180 currency units
  3. No trade, because the price difference is positive
  4. Ship from A to B, earning 250 currency units per 100 kg indefinitely
Answer and working

B. Ship maize from A to B, earning 70 currency units per 100 kg until the gap narrows to 180 currency units

The gap 2050-1800 = 250 exceeds transfer cost 180, so buying in A and selling in B earns 70 per 100 kg. Arbitrage raises A's price and lowers B's until the gap equals transfer cost. Ignoring transfer cost overstates profit, and shipping from the high-price market loses money.

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Read the subject

Agricultural Marketing & Price AnalysisThe full study manual, free State agricultural university MBA admissionFormat, sections and how it has changed

More State agricultural university MBA admission practice

Agriculture & Food Systems (bridge)Agribusiness Law & EthicsBusiness CommunicationFood Processing & Technology ManagementComputer Applications & MISInternational Agri Trade & Export ManagementManagement of Agricultural Input MarketingMarketing ManagementProject Management, Appraisal & Agri-EntrepreneurshipAgri Infrastructure & WarehousingManagerial (Applied Agribusiness) EconomicsRural MarketingFood Retail & Agri-food Retail ManagementPrinciples of Management & Organisational BehaviourAgri Value Chain ManagementSector-specific Agribusiness ElectivesAgri Supply Chain & Logistics Management

Agricultural Marketing & Price Analysis for other exams

ICAR AIEEA-PG · IndiaIBPS SO Agricultural Field Officer, CRP SPL-XVI · IndiaNABARD Assistant Manager Grade A · IndiaICAR AICE-JRF/SRF · India

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