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ICAR AIEEA-PG Agricultural Extension Management & Communication: practice questions

ICAR AIEEA-PG (Master's admission and PG scholarship) · India · National Testing Agency for ICAR

Original practice questions written to the published syllabus · not past papers
10worked here, free
61written to this exam in this subject
12syllabus units

What this subject covers

How new knowledge reaches farmers: extension principles, models and history, teaching and communication methods, diffusion and adoption, ICT, training, gender and evaluation.

In the exams: agricultural master's entrance examinations, extension (heavy); agricultural extension PhD entrance and fellowship examinations (heavy); agricultural development bank officer recruitment, agricultural extension (present); agricultural scientist eligibility tests, extension (heavy)

What ICAR AIEEA-PG asks from it

ICAR AIEEA-PG Group 06 Social Sciences (Agricultural Extension Education, Units IV-V)

Definitions and their authors; principles and philosophy of extension; chronology of Indian programmes (Gurgaon, Sriniketan, Marthandam, Etawah, Nilokheri, CDP, NES, IADP, IAAP, HYVP, IRDP, Lab-to-Land, KVK, T&V, ATMA); communication models and their authors; Rogers' diffusion elements, attributes, stages and adopter percentages; classification of teaching methods and aids; Dale's cone.

Where the 61 questions fall

How our questions for ICAR AIEEA-PG spread across the units of Agricultural Extension Management & Communication. Difficulty: 29 easy, 31 medium, 1 hard.

Diffusion and adoption of innovations and adopter categories12
History of extension in the USA, Japan and India6
Early community development and intensive agricultural district programmes6
Communication models and barriers6
Concepts, principles and philosophy of extension5
Extension models: training and visit, farmer field schools, pluralistic, market-led and public-private extension5
Extension teaching methods and audio-visual aids5
Programme planning and evaluation5
Gender mainstreaming4
Capacity development and training3
Cyber-extension and ICT2
Monitoring, evaluation and impact assessment: Bennett's hierarchy and the logframe2

10 practice questions, worked

Choose an answer, then open the working. Each explanation says why the right answer is right and why the others are not.

1 · Concepts, principles and philosophy of extension · easy

The philosophy of extension is most often summarised by which phrase?

  1. Maximising output of the major cereal crops
  2. Delivering services to people who cannot act
  3. Transferring research results without change
  4. Helping people to help themselves
Answer and working

D. Helping people to help themselves

The philosophy of extension is 'helping people to help themselves': it is educational, works with people rather than for them, and aims at self-reliance. Delivering services or maximising output may be results of some programmes but are not the philosophy.

2 · History of extension in the USA, Japan and India · easy

The Marthandam rural development project in Travancore was associated with which organisation?

  1. Baroda State, under V. T. Krishnamachari
  2. The YMCA, under Dr Spencer Hatch
  3. The Punjab government, under F. L. Brayne
  4. The Ford Foundation, under Albert Mayer
Answer and working

B. The YMCA, under Dr Spencer Hatch

Marthandam (1921) was a YMCA project led by Spencer Hatch, promoting self-help, bee-keeping, poultry and cottage industries. Mayer led Etawah, Brayne Gurgaon and Krishnamachari the Baroda programme of 1932.

3 · Communication models and barriers · easy

'Who says what in which channel to whom with what effect' is the model of:

  1. Aristotle
  2. David Berlo
  3. Harold Lasswell
  4. Wilbur Schramm
Answer and working

C. Harold Lasswell

Lasswell's 1948 formula defines control, content, media, audience and effect analysis. Berlo proposed SMCR, Schramm the field-of-experience model, and Aristotle speaker-speech-audience.

4 · Communication models and barriers · easy

The SMCR model of communication was proposed by:

  1. Harold Lasswell
  2. David Berlo
  3. Everett Rogers
  4. Claude Shannon
Answer and working

B. David Berlo

Berlo (1960) proposed Source-Message-Channel-Receiver. Shannon (with Weaver) proposed the mathematical model with noise, Lasswell the verbal 'who says what' formula, and Rogers the diffusion framework.

5 · Communication models and barriers · medium

The concept of 'noise' was introduced into communication theory by the model of:

  1. Shannon and Weaver
  2. Katz and Lazarsfeld
  3. Westley and MacLean
  4. Rogers and Kincaid
Answer and working

A. Shannon and Weaver

Shannon and Weaver's 1949 mathematical model has a noise source acting on the channel. Katz and Lazarsfeld developed the two-step flow, Westley and MacLean added the gatekeeper, and Rogers and Kincaid proposed the convergence model.

6 · Diffusion and adoption of innovations and adopter categories · medium

Which adopter category has the highest degree of opinion leadership in most social systems, according to Rogers?

  1. Early adopters
  2. Innovators
  3. Early majority
  4. Late majority
Answer and working

A. Early adopters

Early adopters are respected, well integrated in the local system and have the most opinion leadership, so change agents use them. Innovators are venturesome and cosmopolite but often seen as deviant locally.

7 · Diffusion and adoption of innovations and adopter categories · medium

The recommended nitrogen dose for a crop is 120 kg/ha, and sample farmers apply an average of 78 kg/ha. What is the technological gap for this practice?

  1. 42 per cent
  2. 35 per cent
  3. 53.8 per cent
  4. 65 per cent
Answer and working

B. 35 per cent

Technological gap = (recommended − adopted) / recommended × 100 = (120 − 78) / 120 × 100 = 35 per cent. 65 per cent is the adoption level; 53.8 per cent divides by the adopted dose; 42 is the gap in kg/ha, not a percentage.

8 · Programme planning and evaluation · medium

Arrange the steps of extension programme development in order: (1) identification of problems; (2) collection of facts; (3) determination of objectives; (4) analysis of the situation.

  1. 4, 2, 1, 3
  2. 2, 1, 4, 3
  3. 2, 4, 1, 3
  4. 1, 2, 4, 3
Answer and working

C. 2, 4, 1, 3

The cycle runs: collect facts, analyse the situation, identify problems, determine objectives, then plan of work, execution, evaluation and reconsideration.

9 · Capacity development and training · easy

Kirkpatrick's four levels of training evaluation, in order, are:

  1. Inputs, activities, outputs, outcomes
  2. Learning, reaction, results, behaviour
  3. Knowledge, persuasion, decision, confirmation
  4. Reaction, learning, behaviour, results
Answer and working

D. Reaction, learning, behaviour, results

Donald Kirkpatrick's levels are reaction, learning, behaviour and results, each harder to measure than the last. Inputs to outcomes is a results chain; knowledge to confirmation is Rogers' process.

10 · Gender mainstreaming · medium

The shift from 'women in development' (WID) to 'gender and development' (GAD) meant a move from:

  1. Participatory methods to top-down delivery
  2. Economic projects to welfare projects for women
  3. Adding women to projects to analysing and changing gender relations
  4. Studying men's roles in farming to studying only women's roles in the household
Answer and working

C. Adding women to projects to analysing and changing gender relations

WID added women to development, often as welfare recipients; GAD analyses relations between women and men and seeks to change unequal power. The other options reverse or misstate the shift.

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Read the subject

Agricultural Extension Management & CommunicationThe full study manual, free ICAR AIEEA-PGFormat, sections and how it has changed

More ICAR AIEEA-PG practice

Agriculture & Food Systems (bridge)International Agri Trade & Export ManagementAgribusiness Law & EthicsBusiness Statistics & Quantitative MethodsFarm ManagementBusiness CommunicationAgricultural Marketing & Price AnalysisMicroeconomic Theory & ApplicationsAgricultural Production EconomicsFood Processing & Technology ManagementComputer Applications & MISManagerial (Applied Agribusiness) EconomicsMacroeconomics & PolicyAgribusiness Environment & PolicyRural Society, Polity & InstitutionsProject Management, Appraisal & Agri-EntrepreneurshipCooperatives & Farmer Producer OrganisationsMarketing ManagementAgri Infrastructure & WarehousingRural Development, Local Governance & LivelihoodsResearch MethodologyAgri Risk Management & InsuranceRural MarketingManagement of Agricultural Input Marketing

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